Privacy Policy

Effective: January 2022

QuoteLab, LLC, which does business as MediaAlpha, is a licensed insurance agency. You can see our list of licenses here. In addition, we provide online marketplaces connecting consumers like you with insurance, finance, travel, and other companies and their agents through the websites we own and operate and our webforms that are embedded in certain third-party websites. We wrote this Privacy Policy to describe the information we collect, how we use it and the controls available to you to manage your information in a way that is easier to read and understand. Of course, if you have questions, feel free to Contact Us.

Please read our entire Privacy Policy. If you only have a few minutes and want to know how to exercise your rights to manage the personal information we may have about you, we recommend you review Your Choices and Controls to understand some of the basics. If you're a California or Nevada resident or wish to exercise rights on behalf of someone else, read the additional information in Your Privacy Rights. If you're outside the United States, we also recommend you read the additional information here and here.

Lastly, before you dive in, remember this Privacy Policy only applies to our websites and webforms that link to or reference this Privacy Policy. This Privacy Policy does not apply to websites maintained by other companies including advertiser websites that we may link to or those you connect with through our websites and webforms or the websites on which our webforms are located. This means that the privacy policy of such companies applies to any information you provide directly to them or is collected automatically by them from you.

INFORMATION WE COLLECT

This Privacy Policy applies only to the following basic categories of information we collect:

  • Information you provide to us through our websites and webforms.
  • Information we collect automatically when you use our websites and webforms.
  • Information you provide to us when you call or receive a call from us.
  • Any other information you choose to provide to us.

For each of these categories, we use the information to provide our services to you, to communicate with you, to process your request(s), to understand how our services are used, to improve our services, and to comply with applicable laws. Additional details on each category is provided below.

Information You Provide to Us Through Our Websites and Webforms

When you use our websites and webforms, we collect information that you choose to provide to us in order to be matched to products and services. For example, our websites and webforms may allow you to provide your name, address, telephone number, email, and other information in order to be matched to insurance carriers and agents who may provide you a quote for their insurance products and services. You may also provide us with your home and destination airports and travel dates when you use our websites and webforms related to travel products and services so that we can show you flight and hotel options available. This means the categories of information you can provide to us through our websites and webforms depend on the nature of the products and services for which you are requesting quotes or rates.

Information We Collect Automatically When You Use Our Websites and Webforms

When you use our websites and webforms, we collect information about which of those websites and webforms you have used and how you've used them, in addition to information about your activity, browser, and device. Like most websites, we may collect such information by using online tracking technologies, such as cookies, pixels, tags, and other unique identifiers (go to allaboutcookies.org or youronlinechoices.eu to learn more about such tracking technologies). Below is a more detailed explanation of the types of information we collect automatically when you use our websites and webforms:

  • Usage Information. We collect information about your activity through our websites and webforms. For example, we may collect information about:
    • how you interact with our websites and webforms and which search queries you submit
    • which pages you have visited on our websites and which ones you visited immediately before or after navigating to our website.
    • other demographic and usage information.
  • Device, Browser, and Location Information. We collect information from and about the devices and browsers you use and about your location. For example, we collect:
    • device type, browser type, IP Address (which is treated as personal information in some jurisdictions, but which we use only to identify your geographic area and to comply with applicable laws); and
    • identifiers associated with cookies or other technologies that may uniquely identify your device or browser.

Most web browsers are set to accept cookies by default. If you prefer, you can usually remove or reject browser cookies through the settings on your browser or device. Keep in mind, though, that removing or rejecting cookies could affect the availability and functionality of our websites and webforms. To learn more about your choices, please check out Cookies and Other Technologies.

Information You Provide to Us When You Call or Receive a Call from Us

We may collect information from you when you call us, when we call you. The categories of information we collect from you or that you can provide to us through phone calls depends on the nature of the products and services for which you are requesting quotes or rates and the purpose of your call.

Any Other Information You Choose to Provide to Us

When you contact us, including by mail or email, or communicate with us in any other way, we'll collect whatever information you volunteer or that we need to resolve your question or request. The categories of information we collect from you or that you can provide to us through mail, email, or other means depends on the purpose of your communication to us.

HOW WE USE YOUR INFORMATION

We use your information to:

  • Process and fulfill your request for a quote or rates.
  • Communicate with you, including by phone calls, email, mail, and text messages. For example, when you provide your contact information to us you are registering to receive communications from us directly which may include using the foregoing communication methods to:
    • Communicate with you to process and fulfill your request for a quote or rates.
    • Respond to your inquiries.
  • Provide and improve our services (including our websites and webforms), ad placement, ad targeting, and ad campaign success and measurement, including through the use of your location information, both on and off our websites and webforms. See Cookies and Other Technologies to learn more about our advertising practices and your choices.
  • Develop, operate, improve, deliver, maintain, and protect our services including our websites and webforms.
  • Monitor and analyze trends and usage of our services.
  • Enhance our services (including our websites and webforms) and your experience with them by using information we collect automatically by cookies and other technologies.
  • Enhance the safety and security of our services.
  • Verify your identity and prevent fraud or other unauthorized or illegal activity.
  • Enforce our Terms of Use and other usage policies.
  • Comply with legal requirements, including applicable laws, rules, regulations, and orders.

Keep in mind that information collected through cookies and other online tracking technologies is also used along with other information we collect for the purposes outlined in this Privacy Policy including: remembering your settings and choices and providing you with a customized experience; monitoring, analyzing, and improving the operation, delivery, performance and usability of our services; and providing you with personalized ads based on your activity on our services and on other sites and services.

HOW LONG WE KEEP YOUR INFORMATION

How long we keep your information depends on the type of information, the purpose for which it is used, how sensitive it is, and other similar factors. For example, we keep your information:

  • That you submit through our websites and webforms (like your name, phone number, address, email address, etc.) until you ask us to delete it.
  • For the length of time reasonably needed to fulfill the purposes outlined in this Privacy Policy (including for as long as need to provide you with our services), unless a longer retention period is required or permitted by law.
  • For as long as necessary to resolve disputes and/or enforce our rights and agreements.
  • If it is aggregated, anonymized, de-identified (i.e., not capable of identifying you) then indefinitely.
  • In our backup or disaster recovery systems for a limited period of time or as required by applicable law.

If you ever decide to stop using our websites and webforms, you can ask us to delete your information (see Your Choices and Controls to learn more).

Keep in mind, while our systems are designed to carry out our deletion automatically, we cannot promise or guarantee that deletion will occur within a specific timeframe. Also, there may be legal requirements to keep and not delete your information when you make a deletion request to us. This means we may suspend deletion of or not delete your information if we receive valid legal process asking us to preserve your information, if we receive reports of abuse or other Terms of Use violations, or if your use of our websites or webforms or your information is flagged by our automated systems for abuse or other Terms of Use violations.

HOW WE KEEP YOUR INFORMATION SECURE

The security of your personal information is very important, and we take a number of steps to safeguard it. For example, we have implemented technical and organizational security measures that are designed to help protect your information from unauthorized access, disclosure, use, and modification. We also maintain physical, electronic, and procedural safeguards that comply with or exceed federal standards to guard your information, and we anonymize or expunge data when it is no longer necessary to provide services to our users. From time-to-time, we review our security procedures to consider appropriate new technologies and methods.

Even so, despite our efforts, no security measures are perfect, impenetrable, or 100% secure. We cannot ensure, and do not warrant or guarantee, that the information you transmit to us will remain secure, nor do we guarantee that this information will not be accessed, disclosed, altered, destroyed or used in an unauthorized manner. These are the risks of being online and conducting business online.

Of course, if we learn of a security breach, we may attempt to notify you electronically so that you can take appropriate protective steps. We may also post a notice on our services if a security breach occurs. Depending on where you live, you may have a legal right to receive a notice of a security breach in writing. If you have any questions about the security of your information, please Contact Us.

COOKIES AND OTHER TECHNOLOGIES

Many devices and browsers give you the option to manage and/or disable cookies and other online tracking technologies. To opt-out of the use of these technologies, you can change your browser options to stop accepting cookies or to prompt you before accepting cookies. To assist you, we compiled directions for some commonly used browsers and devices in the table below. Keep in mind that not all devices and browsers are the same so the methods described below may not work for your browser, browser version, or device and may change at any time. We encourage you to refer to the relevant instructions for your particular device or browser.

Before you dive in, please note, if you opt out of the collection and use of information via cookies and other tracking technologies, you may still see customized advertising displayed by advertising networks from which you have not opted out. In addition, your opt-out will not prevent any advertising network from displaying advertising that is not customized to you and your interests and, consequently, may be less relevant to you. You will need to make such choices on each browser and device you may use to visit our websites and webforms.

  • Disabling Cookies in Browsers. When you elect to opt-out on a website, including our websites, an opt-out cookie is placed on your device. Then when you visit the same website, the opt-out cookie tells the website you opted out. This means that blocking all cookies may then prevent the websites from operating as expected and may also prevent your consent choices from being stored. This may mean that if you opt-out and then block cookies, we may not know about, or be able to honor, your opt-out. You should also be aware that blocking cookies on your computer will not affect your consent choices on a different device, such as a mobile device. You may want to keep this in mind when determining your browser cookie settings. For more information on how to disable cookies on the most common browsers see below.
  • Other Options for Disabling Online Tracking. Blocking cookies in your browser may not prevent cross-site tracking of your online activity using other online tracking technologies. In addition to managing your cookie settings for your browser, you can opt-out of tracking directly with the businesses that operate the tracking technologies. To opt-out of certain analytic tracking by our service providers visit the links below:
  • Do Not Track. Some web browsers may transmit “do not track” signals (go here to learn more). Web browsers may incorporate or activate these features differently, making it unclear if users have consciously activated them. As a result, we do not take steps to respond to such signals.
  • European Visitors. In connection with the General Data Protection Regulation (GDPR) applicable in the European Economic Area (EEA), we eliminate or limit the use of cookies and similar technologies with visitors from the EEA (excluding our corporate website available at www.mediaalpha.com, which continues to use cookies for all users with proper consent (see more information below)). Specifically:
    • We will not seek your consent to use cookies in this instance.
    • If you visit one of our websites, we will only place limited third-party cookies, such as those made available for analytics purposes by Google and Bing. In this case, we will seek your consent to use these third-party cookies and will only do so after you indicate your consent. If you do not consent, then no cookies will be written to your device.
    • If you are visiting our corporate website, mediaalpha.com, for the first time, or the first time after we make a material change, we will seek your consent to use cookies.
    • If you do not consent, you will still be able to use our websites, but certain functionality may be limited. To enable this feature, we use third-party tools to determine your geographic location; if these tools indicate that you are in the EEA, then we treat your visit as above. If you feel that you are subject to GDPR, but we have nonetheless used cookies in connection with your visit without consent (which may be due to a failure of the third party geolocation tools, your use of a proxy server, your location outside of the EEA at the time of your visit, or some other factor beyond our control) please notify us through our Privacy Center (select “Contact Us” in the dropdown menu of the submission form) and make sure to include any relevant details so that we can ensure proper treatment of your data under GDPR.

YOUR PRIVACY RIGHTS

To manage or make choices about the personal information (as known as personal data) we have about you, review Your Choices and Controls. If you are a resident of California, a resident of Nevada, or a citizen of a European Economic Area (EEA) Member State, review the applicable sections below to learn more about your privacy rights. If you are a parent or legal guardian or a representative, review the sections identified below to learn more about how you may exercise rights on behalf of your child or another person.

  • California Residents. If you reside in California, the following additional information about how we use and disclose your information and any additional rights you may have is below:
    • Uses and Disclosure of Your Information. For more information on information we collect, including the sources we receive information from, review Information We Collect. We collect and use these categories of personal information (also known as personal data) for the business purposes described in How We Use Your Information, including to provide, manage and improve our services.
    • Rights Regarding Your Information. If you are a California resident, you have the right to delete personal information we have collected about you and you have the right to know certain information about our data practices in the preceding 12 months. You have the right to request the following:
      • categories of personal information we have collected about you;
      • categories of sources from which the personal information was collected;
      • categories of personal information about you we disclosed for a business purpose or sold;
      • business or commercial purpose for collecting or selling the personal information; and
      • specific pieces of personal information we have collected about you.
      To exercise any of these rights, please submit a request to us in our Privacy Center or call us at 1-833-549-0351. In the request, please specify which right you are seeking to exercise and the scope of the request. We will confirm receipt of your request within 10 days. We may also ask you for specific information to verify and process your request. Keep in mind, if we do not have information that permits us to verify your identity, we may deny your requests to know or delete.
    • Right to Non-Discrimination. Should you wish to exercise your rights as a resident of California, we will not discriminate against you by showing you different products or services based solely upon your request.
    • Shine the Light. California residents may, no more than once per calendar year, request from us information about our disclosure of certain categories of personal information. To be valid, requests must be submitted to us at in our Privacy Center and select the “Access My Information” option from the drop down menu. We will provide you within 30 days of receiving your request, a list of the categories of personal information (also known as personal data) disclosed for direct marketing purposes during the immediately preceding calendar year.
  • Visitors Outside the United States. This Privacy Policy is intended to cover collection of information on our websites and webforms from residents of the United States. The data protection and other laws of the United States might not be as comprehensive as those in your country. By visiting our websites and webforms or otherwise using our services in any other way, you acknowledge and agree that your information may be transferred to our facilities as described in this Privacy Policy, regardless of the laws of your country of residence. To the extent the laws of another jurisdiction apply to your data or use of our services, we will comply with such laws. For example, for European Visitors, read the European Visitors section of Cookies and Other Technologies to learn more about our use of cookies and similar technologies with visitors from the EEA.
  • Children's Information. As noted in our Terms of Use, you must be at least 18 years old to use our services. We do not knowingly collect, use, or disclose personal information about visitors under 18 years of age. If you are under 18, you can use the services offered on our websites only with your parent or guardian. Please see our Terms of Use for more information.
  • Household Information. In some instances, our websites and webforms allow you to submit information about you and other members of your family including your children in order to process your request for a quote and rates (see How We Use Your Information to learn more). When you submit such information to us you represent and warrant that (i) you are the parent or legal guardian of the child/children or that you have legal authority to submit each child's information, and (ii) you are authorized to submit any other family members' information to us, to process your request and for it to be used by us as outlined in this Privacy Policy.

YOUR CHOICES AND CONTROLS

We want you to be in control of your information, so we provide you with the following tools to exercise control over the information we have about you. Keep in mind that each option is subject to applicable legal limitations. Additionally, because your privacy is important to us, we will ask you to verify your identity/request or provide additional information before we let you exercise your choices over the information we have about you. We may also reject your request for several reasons, including, by way of example only, if the request risks the privacy of other persons or is unlawful.

  • Access and Portability. You can access and receive a copy of the information we have about you by submitting a request in our Privacy Center and select the “Access My Information” option from the drop down menu.
  • Correction or Modify (also known as rectification). You can correct or modify the information we have about you by submitting a request in our Privacy Center and select the “Correct or Modify My Information” option from the drop down menu.
  • Deletion (also known as erasure). If for some reason you ever want to delete the information we have about you, simply submit a request in our Privacy Center and select the “Delete My Information” option from the drop down menu.
  • Revoke Consent or Object to Processing. You can revoke the consent you gave to us or object to our processing of the information we have about you by submitting a request in our Privacy Center and select the “Revoke My Consent or Object to Processing of My Information” option from the drop down menu. If you are seeking to unsubscribe to our emails or change your communication preferences, see below.
  • Marketing and Communication Preferences. If you wish to unsubscribe to any email communications we send to you, simply select “unsubscribe” in the emails. If you wish to unsubscribe to any text messages we send to you, text “STOP” in reply to any text message you receive from us. If you wish to unsubscribe or change/update any communication preferences with us including calls or mail, submit a request in our Privacy Center and select the “Marketing and Communication Preferences” option from the drop down menu. Please note that we only control our own mailing and marketing lists/subscriptions and policies.
  • Cookies and other Tracking Technologies. To learn more about your choices and how to exercise control over the information we collect from you automatically using cookies and other online tracking technologies, read Cookies and Other Technologies.

If you have any questions or need assistance call us at 1-833-549-0351.

REVISIONS TO THE PRIVACY POLICY

We may change this Privacy Policy from time to time. When we do, we'll let you know by revising the date at the top of the Privacy Policy. We may also provide you with additional notice (such as adding a statement to our websites' homepages or adding “Updated” to the footer links to our Privacy Policy (e.g., Updated Privacy Policy). We encourage you to review this Privacy Policy whenever you use any of our websites and webforms to ensure you are aware of our current privacy practices.

QUESTIONS AND SUGGESTIONS

If you have any questions, concerns, or suggestions about our Privacy Policy, you may contact us by sending a message through the MediaAlpha Privacy Center (select “Contact Us” in the dropdown menu of the submission form) or by mail at:

MediaAlpha
Attention: DPO
700 S. Flower St., Suite 640
Los Angeles, CA 90017